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8. Video of Febreeze advertisement from 1998, viewed at: https://www.youtube.com/watch?v=4-kAIHN6qYY.
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1704201062
9. Charles Duhigg,《公司如何获知你的秘密》，《纽约时报杂志》，2012年2月16日。
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1704201064
10. Video of Febreeze advertisement from 1999, viewed at: http:/www.youtube.com/watch?v=ZTPNtruSIU0.
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1704201066
11. Molly Young, “Be Bossy: Sophia Amoruso Has Advice for Millennials and a Bone to Pick With Sheryl Sandberg,” New YorkMagazine,The Cutblog, May 26, 2014, http://nymag.com/thecut/2014/05/sophia-amoruso-nasty-gal-millennial-advice.html.
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12. Blake Masters, “Peter Thiel’s CS183: Startup - Class 9 Notes Essay,” Blake Masters blog,May4, 2012, http://blakemasters.com/post/22405055017/peter-thiels-cs183-startup-class-9-notesessay.
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13. Aatif Awan, “Lessons Learned from Growing LinkedIn to 400m Members,” February 18, 2016, retrieved from: http://growthhackers.com/videos/gh-conference-16-aatif-awan-head-ofgrowth-linkedin-lessons-learned-from-growing-linkedin-to-400m-members.
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1704201072
14. Brian Balfour, “5 Steps To Choose Your Customer Acquisition Channel,” Coelevateblog,May 21, 2013, http://www.coelevate.com/essays/5-steps-to-choose-your-customer-acquisitionchannel.
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1704201074
15. Ivan Kirigin, (August 13, 2014) “[500DISTRO] Sharing Lab Notes: 27 Referral Program Hack-tics in 20 Minutes,” retrieved from: http://www.youtube.com/watch?v=KMGnOU3lwQg.
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16. Shontell,《如何创造增长最快的媒体公司》。
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1704201078
17. David Skok, “Lessons Learned -Viral Marketing,” For Entrepreneurs from David Skokblog, [no date of post], http://www.forentrepreneurs.com/lessons-learnt-viral-marketing/.
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1704201080
18. Alex Schultz, “Lecture 6: Growth,” How to Start a Startup blog, http://startupclass.samaltman.com/courses/lec06/.
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1704201082
19. Eventbrite, “Social Commerce: A Global Look at the Numbers,” Eventbrite blog, October 23, 2012，https://www.eventbrite.com/blog/ds00-social-commerce-a-global-look-at-the-numbers/.
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20. Josh Elman，“3 Growth Hacks”.
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第六章
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1. AdRoll, “What Is Retargeting,” 2016, https://www.adroll.com/getting-started/retargeting;Andrew Chen, “Losing 80% of mobile users is normal.”
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2. Ibid.
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1704201092
3. Neil Patel, Talk at Search Engine Journal Summit, Santa Monica, California, February 24,2015, retrieved at: http://www.slideshare.net/SearchEngineJournal/1-neil-patel-final.
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4. Ibid.
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1704201096
5. Growth@ Airbnb, “Driving User Growth at Airbnb, April 11, 2016, retrieved at: https://www.youtube.com/watch?v=03mc78lKOwI.
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1704201098
6. Josh Elman,《三个增长黑客策略》。
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1704201100
7. John Egan, “Measuring for Engagement: Understanding User Gains, Losses & Levels of Interaction,” August 12, 2014, retrieved at: https://www.youtube.com/watch?v=NghOllGvv4E.
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8. Neil Patel, Talk at Search Engine Journal Summit, slideshare.net/SearchEngineJournal/1neil-patel-final.
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1704201104
9. “How Adobe converted free trial downloads into satisfied customers,” Bunchball(blog)2016, http://www.bunchball.com/customers/adobe.
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1704201106
10. Adam Kleinberg, “Brands That Failed with Gamification,” iMedia, July 25, 2012,imediaconnection.com/articles/ported-articles/red-dot-articles/2012/jul/brands-that-failed-with gamification/.
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11. Gabe Zichermann, “Cash is for SAPS,” Gamification(blog), October 18, 2010, http://www.gamification.co/2010/10/18/cash-is-for-saps/.
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